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Craft cocktails meet the great outdoors in this vibrant celebration
of good times and good spirits, from the authors of The Cocktail
Workshop. What could possibly enhance the natural beauty of a
crystal clear lake, snow-capped mountain, or backyard fire pit? A
craft cocktail, of course! So cozy up by the campfire, pack your
cooler for a picnic out at the lake, or rent a mountainside cabin
with your friends-it's time to head for the woods for some good
times and good spirits courtesy of Backcountry Cocktails. Inspired
by the singular natural beauty of New Hampshire's White Mountains,
this book is a true celebration of entertaining in the
outdoors-with dozens of seasonally-inspired and organized recipes
to enjoy outside, whether you're on an early spring hike or a
mid-winter retreat. Each recipe from authors Steven Grasse and Adam
Erace, of The Cocktail Workshop, captures the energy of hitting the
trails in an elevated yet approachable ode to craft cocktails and
the beauty of the natural world. No matter your cocktailing style,
there's something for everyone, from spiked cocoa to frozen fizzes
(perfect for packing as a treat after an afternoon of hiking), and
even foraged creations that will tie your experience to the land
around you. All recipes are designed to use relatively few
ingredients (for easy packability), and to be both portable and
batachable-so you can enjoy them no matter what kind of adventure
you have planned for the day. Each seasonal chapter also includes a
handful of recipes for entertaining, like Crispy Cast-Iron Trout
with Wild Greens, "field guide" how-tos on local experts covering
topics from medicinal plants to preserving fruit, and DIYs (like
fermenting your own vegetables or foraging for mushrooms).
From the wildly creative team behind Philadelphia's Art in the Age
comes The Cocktail Workshop, a deep-dive into 20 classic drinks
that make up the foundation of cocktail creation, and the delicious
variations that will make them all your own. Learn to craft a
perfect, classic drink, or workshop that creation into a unique,
flavor-forward spin with The Cocktail Workshop, an indispensable
guide to foundational cocktails and the tools to elevate them into
master-level creations. In this richly illustrated book, the team
behind Philadelphia's beloved Art in the Age guides aspiring
mixologists through the fundamentals of 20 essential cocktails.
Then, each foundational drink is spun off into creative and
customizable riffs on flavors, techniques, and ingredients, called
Apprentice, Journeyman, and Master versions. Each classic drink is
concluded by a Workshop: how to take your at-home bar efforts to
the next level with aging, infusing, garnishing, and more. Drawing
on the building blocks of iconic cocktails like the daiquiri and
the old-fashioned, readers will grow their knowledge base as they
move through each drink, taking away real skills for their home bar
-- like the proper way to dry-shake an egg white cocktail or carve
a manicured lime twist -- and an understanding of the fundamentals
of cocktailing: how drinks are created, related, and integrated.
An irreverent and wide-ranging treatise on building and maintaining
a standout brand in business or in life, from the marketing
mastermind behind countless iconic booze labels. Steven Grasse made
a name for himself as not only a distiller but also the mind behind
beloved brands like Hendrick's Gin and Sailor Jerry Rum and the guy
who made cheap-beer-standbys like Narragansett and Miller High Life
cool again. Through his work in advertising and marketing, Grasse
has changed the game in the booze world and become an authority on
building an authentic, enduring, and deeply beloved brand. Food
& Wine has called him "the punk-rock prince of small-batch
spirits." So how did he do it? Through practicing brand mysticism,
a mentality for all endeavors based on keeping an open mind, taking
risks, and developing authenticity-skills that have benefited him
in booze, business, and beyond. In this book, he's sharing this
practice with the world. Through lessons (big life things that feel
like just cool stories), case studies (how did Sailor Jerry become
the punk rock Captain Morgan?), and magical ingredients (what makes
a great message sing), Brand Mysticism guides you through the steps
it takes to channel entrepreneurial spirit into a brand, a
business, a creative practice, or a life that breaks with tradition
to achieve the remarkable.
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